Work Ignite NCB Saudi International Motor Show
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DATE: December 2014

BRIEF: Creating a customer engagement promotion linked to social Media

ROI ROLE: Designing and implementing NCB thematic Auto lease booth including a 7x4m LED Screen. Including Customer promotion on Auto Lease Program (a free 48” LED TV with every car purchase) supported by a Social Media campaign where we bought the Influencer Alaa Al Mansari to promote the promotion and create consumer engagement.